AAA AUTO is well on the way towards setting a new record in its yearly vehicle sales on the Central European market. At the weekend the AURES Holdings group, to which the AAA AUTO network belongs, reached sales of 75 400 vehicles, the figure achieved for the whole of last year. This means that the figure for the whole of 2018 will very likely far surpass the psychological milestone of 80 000 vehicles sold in one year; the last time it came close to achieving this was in 2007, before the onset of the recession.
“This year has so far been our strongest ever year on the Central European market. We are seeing year-on-year growth of almost 11 % and selling more than seven thousand vehicles every month on average in our 46 branches across four countries. This allows us to estimate optimistically that total car sales in the AURES Holdings group will be as high as 84 000. I am sure that the good market conditions will continue, unless we see some extremely bad weather, which is always a major factor when people are considering buying a car,” said Karolína Topolová, Managing Director of the international AAA AUTO car dealership network and Chair of the Board of Directors of AURES Holdings.
One important driver behind the excellent results achieved by the group is a rapid increase in monthly sales in Poland, which are now double the figures for last year. “We will be supporting growth in Poland next year by opening new branches and expending the capacity of our existing branches. We will also be expanding to a lesser extent in Hungary again,” added Topolová. If the favourable market conditions continue and the new branches are profitable, the group expects the total number of vehicles sold in 2019 to be as high as 100 000.
The company’s record results this year are partly down to the launch of a series of new products and services as part of its innovation process. “Projects from the AuresLab innovation laboratory have led to the successful launch of our Mototechna Drive car hire, the Try & Buy service, FleetHero car sharing and the Mototechna Classic brand of investment vehicles. All these projects are clearly helping to boost the number of cars we sell,” explained Topolová.
By the end of the year, the group’s total number of customers over the past 26 years will reach 2.2 million. Meanwhile, the number of branches now totals 46, giving the AAA AUTO network the densest ever coverage in its history. The number of employees has risen to 2 500. The group currently offers a total of more than 16 500 vehicles every day across all of its markets.
The AURES Holdings group has been active on the market for 26 years now. It includes more than 40 AAA AUTO branches in the Czech Republic, Slovakia, Poland and Hungary. The company has served more than 2 million customers since it was established. Every year the group sells more than 75 000 vehicles, making it the biggest used car dealer in Central and Eastern Europe. It also sells nearly new cars under the renewed Mototechna brand. The company is regularly included in the CZECH TOP 100 and Czech 100 Best rankings. In 2017 and 2018 it also received the prestigious Superbrands award and came 2nd in the Europewide European Business Awards 2016/2017 competition. The AAA AUTO group is owned by the British-Polish Abris Capital Partners investment fund. AAA AUTO and Mototechna are the official partners of the top Czech football competition – the Fortuna League.
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